Syfy Preps Second 'House of Imagination' Effort

Nearly a year to the day after jettisoning the old Sci Fi Channel brand, NBC Universal’s Syfy is celebrating the anniversary of its relaunch with a second series of “House of Imagination” promos.

On Tuesday, July 6, Syfy will bow a 60-second “House of Imagination” spot immediately prior to the 9 p.m. EDT season-two premiere of Warehouse 13. In keeping with last year’s original effort, the promo features a group of camera-friendly young people passing through the metaphorical looking glass and into a fanciful party environment.

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