Nielsen Ratings Woes Cause Client Concern

NEW YORK Nielsen said late Wednesday it expected further delays in its ratings delivery until the end of the week, but that by then, it should be back on its normal schedule and caught up with the ratings backlog.

Some clients described the delays this week as the worst TV ratings delivery snafu they’ve seen in their careers. The problems started over the weekend with what a Nielsen rep described as “an issue with our server,” which prevented the timely delivery of both local and national ratings all weekend and into midweek.

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