SpongeBob SquarePants has been minting money for Nickelodeon since the show debuted in 1999. But after 11 seasons, two movies and more than $13 billion in merchandising revenue, the animated residents of Bikini Bottom have finally discovered a segment of pop culture they couldn’t conquer: Broadway.
Nickelodeon announced that SpongeBob SquarePants: The Musical will close on Sept. 16, less than one year after it opened on Broadway last December. It will have played 327 regular performances and 29 previews.
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