Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
One of the biggest broadcast scheduling moves this fall has nothing to do with the positioning of a new series. Instead, NBC is trying an ambitious approach to its Chicago-themed dramas, devoting its entire Wednesday prime-time schedule to the trio of shows executive-produced by Dick Wolf.
As part of the new Chicago Wednesdays block, which kicks off tonight, Chicago Med starts at 8 p.m., followed by Chicago Fire and Chicago P.D. Previously, NBC had sprinkled the dramas throughout its schedule (including, briefly, a fourth entry in 2017: the short-lived Chicago Justice).
It
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in