For more than two weeks in 2020, NBCUniversal’s Olympics coverage from Tokyo will be all over the company’s television and digital properties. Now, some of NBC’s live coverage of the games will be on another platform: Twitter.
NBC Olympics and the social media platform have teamed up to bring live content from the Olympics to the platform during the summer games, which will be held in Tokyo, Japan next year. The content deal, which the companies announced Thursday, will include a daily 20-minute live morning show aired exclusively on Twitter that will recap competition highlights, feature interviews with Olympic athletes and will include news about the goings-on in Tokyo during the games.
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