NAB Hits Airwaves With Case Against Radio Royalties

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

The National Association of Broadcasters ratcheted up the war Tuesday (April 21) on a potential radio performance royalties bill. As Congress reconvenes following a two-week break, the NAB welcomed members back by buying radio airtime on a pair of influential stations in the nation’s capital to drum up support for its anti-Performance Rights Act campaign.

Billed as “Don’t Feed the Fat Cat,” the 60-second spot goes was placed on Bonneville International’s WTOP and Citadel’s WMAL. WTOP is a ratings leader and was, according to BIAfn measurements, the sixth-largest revenue generating radio station in America in 2008.

Meanwhile,

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in