MediaCom Names Strategy Chief

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NEW YORK WPP Group’s MediaCom has hired Margaret Lewis as chief strategy officer for the U.S., a new position at the agency.

Lewis will oversee the development of communications strategy across all clients and be responsible for aligning the agency’s insight and analytics capabilities with its broader communications and media planning resources.

“We are so pleased that Margaret has joined our team,” said Barbara Cipolla, president, MediaCom U.S., to whom Lewis will report. “Today, innovative, integrated, insights-driven communications planning is the lifeblood of a great media agency.

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