Mandala Out at NBCUniversal

High-level cable group sales exec no longer with company, won't be replaced

Steve Mandala is no longer with NBCUniversal as of April 6, multiple sources told Adweek today. The high-ranking exec oversaw sales teams for NBCU's 14-network cable portfolio, including USA, Syfy and Bravo. An NBCUniversal spokeswoman confirmed Mandala's exit; another source close to the network also said that he won't be replaced in the role. 

Mandala was a fixture at the Peacock's various holdings for 10 years, joining NBCU with then-employer Telemundo when the media company acquired the Spanish-language broadcaster. Mandala also survived the merger between Comcast and NBCU, during which high-level execs such as CEO Jeff Zucker and sales and marketing honcho Mike Pilot left NBCU.

Most recently, cable ad sales president Dave Cassaro was replaced at NBCU by Linda Yaccarino, who left Turner to take the job. As the company heads into the upfront season, its mission will be to drive up CPMs for undervalued properties like USA. Yaccarino has a reputation for driving a hard bargain, and with NBC struggling in prime time, it's likely to fall to her and her team to squeeze more money out of NBCU's cable suite, which has become one of the company's most valuable assets.

Mandala's departure does not appear to be part of a larger exodus.