Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
It started as a poem, published by Kobe Bryant on The Players’ Tribune Nov. 29. 2015. And this fall, Dear Basketball, an animated short inspired by that poem, will be a centerpiece attraction on the website of Sports Illustrated, complete with behind-the-scenes making-of insights.
But in-between, the Kobe cartoon, directed by Glen Keane with a score by John Williams, is set for a world premiere at the 2017 Tribeca Film Festival. From this week’s announcement:
“Dear Basketball is the perfect tribute to something I’ve loved for so long,” said Bryant.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in