Investigation Discovery’s Secret Formula for Keeping You Tuned in All Day

Audiences watch ID longer than any other network

It's happened to millions of TV viewers at some point: They stumble upon Investigation Discovery while channel surfing and are instantly pulled into one of the network's lurid, true-crime shows like Wives With Knives, Homicide Hunter, Nightmare Next Door or Happily Never After. Hours later, they're still glued to the screen. Resistance is futile for many viewers.

That's because Investigation Discovery is better than any other U.S. broadcast or cable network at grabbing viewers and keeping them tuned in.

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