Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
It’s been a year since Hulu began streaming sports live. In that time, we’ve seen the Golden State Warriors win the NBA Championship and the Washington Capitals take home the Stanley Cup. Along the way, Hulu has collected data on what viewers are watching, and how they’re watching it.
A basic Hulu subscription costs $7.99 per month and a subscription with Live TV costs $39.99.
Here’s what the streaming service found:
Hulu Live TV viewers tune in for the #sports
Of live TV viewers, three out of four watch sports regularly and about 94,000 hours of live sports were viewed per day.
…
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in