Fox Taps Senior VP for New Media

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

20th Century Fox has named Gary Rosenfeld, former head of worldwide licensing and acquisitions for game publisher THQ, as its senior vp of new media licensing.

Rosenfeld will oversee the studio’s portfolio of video game projects and have responsibility for the game development staff at 20th Century Fox Licensing & Merchandising.

“Gary has a phenomenal background in new media and video game licensing and will bring a wealth of knowledge and insight to our team,” said Elie Dekel, Fox L&M executive vp.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in