Just days before the June 12 transition to digital TV, 2.8 million households, or 2.5 percent of the TV market, are still unprepared. According to Nielsen’s final update released Wednesday (June 10), the new tally is half of the 5.8 million that were unprepared in February when the government postponed the transition by three months.
For an update on the transition, the National Association of Broadcasters is holding a press conference Thursday (June 11). Scheduled to discuss last-minute details will be Richard Wiley, former Federal Communications Commission Chairman and moderator; Anna Gomez, deputy assistant secretary, Commerce Department; Paul Karpowicz, vice chair of the NAB TV Board and president of Meredith Broadcasting; Kyle McSlarrow, president and CEO of the National Cable & Telecommunications Association; William Lake, digital TV transition coordinator for the FCC; and several others.
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