Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
Disney’s new marketing maven has recruited an industry-savvy lieutenant.
Kevin Campbell, a former marketing exec at Fox and Universal, was named evp, marketing at Disney. He will report to marketing president M.T. Carney, a consumer-brands expert named to Disney’s top film marketing post in April.
Campbell’s chief responsibility will be to oversee the marketing of DreamWorks movies distributed under Disney’s Touchstone label. Campbell will collaborate with DreamWorks’ marketing execs on the campaigns.
“Kevin has a tremendous portfolio of work in the film industry and will bring a wealth of experience to our already impressive team,” Carney said.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in