Dancing With the Stars Soars on ABC


Tuesday, March 29, 2011


Prime-Time Metered Market Monday Ratings:

Huge Victory for Dancing with the Stars Ignited ABC


Ratings Box:

What’s Hot/What’s Not


On the Air Tonight:

Prime-Time Programming Options


TV Tidbits:

Notes of Interest 

TV Trivia Time:

A Rural Beginning

Huge Victory for Dancing with the Stars Ignited ABC

Monday 3/28/11

Note: The overnight data now includes DVR playback until 3 a.m. local time. One year earlier it was based on Live data only.



ABC 13.3/20

CBS    4.3/ 7

NBC   3.9/ 6
Fox     2.9/ 4
CW     0.5/ 1

NBC: no change, ABC: – 4, CBS: -22, Fox: -42, CW: -64

-Yesterday’s Winners:   
Dancing with the Stars (ABC)
-Honorable Mention:
Castle (ABC), Harry’s Law (NBC)
-Yesterday’s Losers (excluding repeats):

All Together Now: A Celebration of Service (NBC), The Event (NBC)


Note: The fast affiliate results for Monday will be posted at PIFeedback by 12 p.m. ET. Go to the website, click on Ratings Box (the first category), then Last Night’s Results, and Monday, March 29, 2011.   

-Ratings Breakdown:

It was all about ABC last night, which beat the four competing networks combined thanks to mega-hit Dancing with the Stars. The dance extravaganza averaged a whopping 15.5 rating/23 share in the overnights from 8-10 p.m., with the half-hour breakdown as follows:

Dancing with the Stars (ABC)
8:00 p.m.: 14.1/22 (#1)
8:30 p.m.: 15.3/23 (#1)
9:00 p.m.: 16.4/24 (#1)
9:30 p.m.: 16.1/24 (#1)

My pick for the first to go tonight: “Psycho” Mike Catherwood, who will not benefit by both his lack of dancing skills and lack of notoriety.


ABC lead-out Castle also dominated, with an 8.7/14 in the overnights at 10 p.m. But retention out of the 9:30 p.m. portion of Dancing with the Stars was only 54 percent.


Excluding recent entry Mad Love, CBS was in all repeats last night. Both the encore of How I Met Your Mother and an original installment of Mad Love averaged a 4.0/ 6 from 8-9 p.m., each finishing in the distant No. 2 spot. Next were repeats of Two and a Half Men (#2: 5.3/ 8), must see Mike & Molly (#2: 4.8/ 7) and Hawaii Five-O (#3: 4.0/ 6) from 9-11 p.m. To anyone who might think Two and a Half Men is ending without Charlie Sheen, CBS is not about to let this cash cow go.


NBC opened the evening with one-hour special All Together Now: A Celebration of Service, which was not so special at 8 p.m. with a fourth-place 2.9/ 5 in the overnights. Next was waiting-to-be axed The Event (#3: 3.1/ 5 at 9 p.m.), followed by older-skewing Harry’s Law at a second-place 5.9/10 at 10 p.m. Worth noting for Harry’s Law, which is a shoo-in for renewal, was growth of a hefty 97 percent out of the 9:30 p.m. portion of The Event (3.0/ 4).


Elsewhere, Fox filled the evening with repeats of House (#3: 3.1/ 5) and Chicago Code (#4: 2.7/ 4). And The CW aired encore telecasts of 90210 (#5: 0.6/ 1) and Gossip Girl (#5: 0.4/ 1). 


Source: Nielsen Media Research data

Ratings Box:

What’s Hot/What’s Not


-Record High Army Wives on Lifetime:

Sunday’s telecast of Lifetime drama Army Wives finished with a record 4.8 million total viewers and 3.4 million women 18+ at 9 p.m. ET on March 27. Results among adults 18-49 (2.2 million), women 25-54 (1.8 million) and women 18-49 (1.7 million) were also a season high.

-Also on Sunday:

Showtime drama Shameless broke the record books with the first season-finale at 1.51 million viewers at 10 p.m. ET/PT. The prior high for a season-finale on Showtime was 1.49 million for Queer As Folk in 2001.

-Updated Basketball Tournament Ratings

Boosted by the expanded coverage on CBS, TNT, TBS and TruTV, CBS Sports’ and Turner Sports’ exclusive live coverage of the 2011 NCAA Division I Men’s Basketball Championship is now the most-watched tournament since 2005. Based on the fast affiliate results from March 15 through March 27, the tournament is averaging 9.4 million total viewers — up 11 percent from the 8.5 million on CBS one year earlier. The overall tournament, average to-date, including the First Four, is averaging a 6.0 rating/13 share. Comparably, that is up by 11 percent from one year earlier, with the highest average rating for the NCAA Tournament through the Sunday regional finals since a 6.3/14 in 2005.


Coverage of the regional finals on CBS on Sunday, March 27 averaged 12.6 million total viewers – up six percent from 11.9 million viewers from CBS Sports’ coverage in 2010.   


Source: Nielsen Media Research data


On the Air Tonight:
Prime-Time Programming Options


Tuesday 3/29/11


 8:00 p.m. Dancing with the Stars: The Story So Far

 9:00 p.m. Dancing with the Stars Live Results Show

10:00 p.m. Body of Proof (series premiere)
Body of Proof:

After a brilliant neurosurgeon’s (Dana Delany) career is cut short, she uses her medical skills toward solving murders. Cast members include Jeri Ryan, Geoffrey Arend, Nick Bishop, Windell Middlebrooks and John Carroll Lynch.


 8:00 p.m. NCIS

 9:00 p.m. NCIS: Los Angeles

10:30 p.m. The Good Wife

 8:00 p.m. The Biggest Loser: Couples (two hours)

 10:00 p.m. Parenthood


 8:00 p.m. Glee (R)

 9:00 p.m. Raising Hope (R)

 9:30 p.m. Traffic Light


 8:00 p.m. One Tree Hill

 9:00 p.m. Hellcats (R)


TV Tidbits:

Notes of Interest
-More Futurama:

Comedy Central has picked-up 26 new episodes of animated sitcom Futurama, with the first 13 scheduled to air in the summer of 2012 and the next 13 in the summer of 2013. Futurama originally aired on Fox from 1999-2003, and was revived by Comedy Central in 2010.

-Hawaii: Undiscovered on CBS.com:

If you can’t get enough of beautiful Hawaii on CBS crime solver Hawaii Five-O, CBS.com will keep you entertained with Hawaii: Undiscovered, a series of five-minute webisodes that will take viewers around the island of Oahu. It begins today.

-Mark Your Calendars:

CBS has announced the following season finale dates. All times are ET/PT.


Undercover Boss – Sunday, May 1, 9 p.m.

The Amazing Race – Sunday, May 8, 8 p.m.

CSI: Miami – Sunday, May 8, 10 p.m.

CSI – Thursday, May 12, 9 p.m.

CSI: NY – Friday, May 13, 9 p.m.

Blue Bloods – Friday, May 13, 10 p.m.

Survivor: Redemption Island – Sunday, May 15, 8 p.m. (two hours)

How I Met Your Mother – Monday, May 16, 8 p.m.

Mad Love – Monday, May 16, 8:30 p.m.

Mike & Molly – Monday, May 16, 9:30 p.m.

Hawaii Five-O – Monday, May 16, 10 p.m.

NCIS – Tuesday, May 17, 8 p.m.

NCIS: Los Angeles – Tuesday, May 17, 9 p.m.

The Good Wife – Tuesday, May 17, 10 p.m.

Criminal Minds – Wednesday, May 18, 9 p.m.

The Big Bang Theory – Thursday, May 19, 8 p.m.

Rules of Engagement – Thursday, May 19, 8:30 p.m.

The Mentalist – Thursday, May 19, 9 p.m. (two hours)

Criminal Minds: Suspect Behavior – Wednesday, May 25, 10 p.m.


TV Trivia Time:

A Rural Beginning

Which one of the following “rural” comedies debuted first?


a)      The Andy Griffith Show

b)      The Beverly Hillbillies

c)      Petticoat Junction

d)      The Real McCoys

e)      The Texas Wheelers


The answer to yesterday’s question…


Who played Jordan Cavanaugh’s father on NBC crime solver Crossing Jordan?

a)      Ed Asner
b)      Mike Farrell
c)      Ken Howard
d)      Peter Graves
e)      Elliott Gould

Is: c) Ken Howard. Who appeared periodically as Max Cavanaugh in the first two seasons of Crossing Jordan.

-Current kudos goes to:

Laurie Biddle, Gerry Bixenspan, (2x), Barbara Bloomfield, John Brooker, John Carlo, Heidi Cavallaro, Kristin Conner, George Gardner, Adam Giagni, Maureen Goldman, Marftha Gonzalez, Barb Hemberger, Brad Hight, Melissa Hodgdon, Bob Ingersoll, David Jackino, Jana Shellington Kahn, Marie LeFevre Karp, Tom Kilgallon, Synda Kollman, Andi Kupersmith, Steven Kurtzer, Danny Leclair, Howard Lieboff, Kathy Martin, Michael Murphy, Michael Natale, Bill Buss, Pat Patton, Alan Perris, Amy Preisendefer, Lindsey Rothman, Anthony Salerno, Maxine Shulman, Mark Maxwell-Smith, Andrew Stearn, Ronnie Tallant, Nina Tomlinson, Trenna Underhill, Kurt Weil, Evan Weinstein