Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
As customers go, those who complain the most are also the most profitable to a company’s bottom line. So how can brands ensure those customers who bring in the bucks also have a good experience? That was the focus of the session (above) at Adweek’s recent Elevate: Creativity conference.
“There’s no point in spending all this money, all this time, all this effort on customer experience design and have it not move the needle—or worse, move the needle in the wrong direction,” said Stephen Clements, CCO at customer experience technology company Y
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in