CBS Wins Thursday Overnights, ABC Solid


Friday, January 15, 2010


Live From The TCA Winter Press Tour


Prime-Time Metered Market Thursday Ratings:
CBS Wins, ABC Solid  


TCA Winter Press Tour 2010:

Notes of Interest from The Winter Press Tour

TV Tidbits:
Notes of Interest  

On the Air This Weekend:

Prime-Time Programming Options

TV Trivia Time:
Maude’s Men



Note: The Programming Insider will not be published on Monday in observance of the birthday of Martin Luther King, Jr. See you back on Tuesday, January 19 from New York.


Prime-Time Metered Market Thursday Ratings:
CBS Wins, ABC Solid  

Thursday 1/14/10


CBS   8.8/14
ABC 7.3/11
Fox    6.0/ 9
NBC 3.7/ 6
CW    1.2/ 2

-Percent Change From the Year-Ago Evening (Thursday, January 15, 2009):
Fox” +100, ABC: +20, CBS: -19, NBC: -24, CBS: -52


-Yesterday’s Winners:

Bones (Fox), CSI (CBS), Grey’s Anatomy (ABC), The Mentalist (CBS), Private Practice (ABC)


-Yesterday’s Losers (excluding repeats):

Community (NBC), Parks and Recreation (NBC), 30 Rock (NBC), Fringe (NBC), The Jay Leno Show (NBC)


-Ratings Breakdown:

It was another Thursday overnight victory for CBS with its combination of a repeat of The Mentalist (#2: 6.4 rating/10 share), CSI (#1: 9.8/14) and the regularly scheduled edition of The Mentalist (#1: 10.3/17). ABC replaced the repeat telecast of Grey’s Anatomy it was scheduled to open the evening with for an ABC News Special on the earthquake in Haiti, which was third in the 8 p.m. hour with a 4.3/ 7 in the overnights. That led into Grey’s Anatomy (#2: 9.4/14 at 9 p.m.), which featured a guest appearance by Kate Walsh, followed by spin-off Private Practice at a healthy second-place 8.0/13 at 10 p.m. Both Grey’s Anatomy and Private Practice are expected to win their time periods among adults 18-49.


Fox got off to a winning start care of Bones at a dominant 7.3/12 in the overnights at 8 p.m. But lead-out Fringe lost the momentum with a third-place 4.8/ 7 at 9 p.m. Retention for Fringe out of the second half of Bones (7.5/12 at 8:30 p.m.) was just 64 percent.


NBC had a modest Thursday with its combination of Community (#4: 3.8/ 6), Parks and Recreation (#4: 3.4/ 5), two episodes of 30 Rock (9:00 p.m.: #4, 4.1/ 6 – 9:30 p.m.: #4, 3.8/ 6) and canceled The Jay Leno Show (#3: 3.5/ 6). Missing, of course, was The Office, which always generates interest among adults 18-49. Filling the Thursday 10 p.m. hour effective on March 4 will be Jerry Seinfeld reality hour The Marriage Ref. See TV Tidbits below.


Last were repeats of The Vampire Diaries (1.3/ 2) and Supernatural (1.0/ 2) on The CW.


Source: Nielsen Media Research data (R = repeat)


TCA Winter Press Tour 2010:

Day One of Cable


Discovery Networks


Yes, folks, Kate Gosselin (a.k.a. Jon and Kate Plus 8) will be back on TLC in a new series, but the format has yet-to-be determined. Also returning are new episodes of established TLC series like Police Women,
Cake Boss, LA Ink, Toddlers & Tiaras and American Chopper. Featured today in the Discovery Channel portion of cable were sessions on TLC’s Addicted and What Not to Wear, Planet Green’s The Fabulous Beekman Boys, Investigation Discovery’s Prison Wives, Animal Planet’s Fatal Attractions and River Monsters, Science Channel’s Meteorite Men, and Life on The Discovery Channel. 


Each episode of Addicted will feature recovering addict Kristina Wandzilak helping addicts and their families get on the road to recovery and healing. Said Kristina Wandzilak: 


“Addicted is about a family’s journey from crisis through intervention, through treatment, a parallel journey of addict and family through treatment, coming back together for afterwards with a new understanding and a new language of how their lives have been affected by the disease. Addicted is about family transformation. It is about hope, and it is about change.”