CBS All Access Will Rebrand as Paramount+ Next Year

ViacomCBS streaming service overhaul coincides with international expansion

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CBS All Access will be rebranded as Paramount+ in the streaming service’s long-in-the-works major overhaul and expansion in early 2021, ViacomCBS said today.

Paramount+, which borrows the Paramount branding from ViacomCBS-owned movie studio Paramount Pictures and cable channel Paramount Network, will house all of CBS All Access’s on-demand and live programming, along with an expanded programming lineup from ViacomCBS brands like Comedy Central, MTV and Nickelodeon.

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