As the 2019 FIFA Women’s World Cup begins today, members of the U.S. women’s national soccer team have joined the lineup of athletes proclaiming “Hulu has live sports” while poking fun at the big paycheck they received for the endorsement.
Hulu is partnering with 12 players from the U.S. women’s national team—including Megan Rapinoe, Carli Lloyd and Tobin Heath—as well as soccer legends Mia Hamm and Abby Wambach. That yearlong partnership includes a 30-second spot in which the teammates practice their new goal celebration—called, you guessed it, “Hulu has live sports”—in which the players form a couch, ottoman and TV.
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