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At the start of Monday, two media companies were still going forward with their upfront events for March, despite growing concern over the spread of the new coronavirus. Now, both presentations have been canceled.
AMC Networks just pulled the plug on its upfront event planned for March 18 at New York’s The Shed. The news came several hours after A+E Networks canceled its own presentation, which had been set for March 23.
“In light of current events, we have decided to cancel our live upfront presentation scheduled for March 18 in favor of individual conversations with our advertising clients,” the company said in a statement.
Like A+E Networks, AMC will instead conduct conversations with clients.
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