Adweek Together: What the Rise of Connected TV Means for Advertisers

Vevo's Kevin McGurn discusses where it goes from here

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

It’s been a challenge to get away from a screen these past few months, which is great if you’re a video-centric content platform.

What’s trending when it comes to what we’re watching? And how can advertisers take advantage of the explosion in connected TV platforms? Kevin McGurn, president of sales and distribution at Vevo, joins us with the insights.

Adweek Together is a live discussion at noon ET, hosted by our editors along with the leaders of the companies we cover, seeking guidance, solutions and information—together.

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