Adweek Together: What the Rise of Connected TV Means for Advertisers

Vevo's Kevin McGurn discusses where it goes from here

It’s been a challenge to get away from a screen these past few months, which is great if you’re a video-centric content platform.

What’s trending when it comes to what we’re watching? And how can advertisers take advantage of the explosion in connected TV platforms? Kevin McGurn, president of sales and distribution at Vevo, joins us with the insights.

Adweek Together is a live discussion at noon ET, hosted by our editors along with the leaders of the companies we cover, seeking guidance, solutions and information—together.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in