In a bid to become a supplier of quality content for multicast TV signals, ABC’s owned-and-operated TV station group is close to signing its first syndication deal with a station in a top 10 market for its Live Well HD channel. Based on where ABC doesn’t own stations, the four potential markets are Boston, Atlanta, Washington, D.C., and Dallas. (None of the stations would comment.)
Launched in late April but in development for two years, Living Well runs as a multicast channel in ABC’s 10 O&O markets (including area cable systems), but it’s also a Web site.
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