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With NBC on the sidelines this year, Fox’s first live holiday musical—A Christmas Story Live!—couldn’t measure up to the ratings of other recent live musical broadcasts.
Sunday’s telecast drew 4.48 million total viewers—the lowest total of any broadcast show last night—and a 1.5 rating in the 18-49 demo.
Those numbers are considerably below the live-plus-same-day ratings for NBC’s Hairspray Live! last December, which drew 9 million viewers and a 2.3 in the demo. That production was the lowest-rated of NBC’s four holiday musicals since 2013.
A Christmas Story’s ratings were roughly one-third of the audience that Fox’s previous big live musical, Grease Live, attracted in January 2016.
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