The Future of Trading


The Future of Trading

Let’s Make 2018 the Year of Trust and Transparency

by Marcus Startzel, SVP Commercial, AppNexus

It’s difficult, maybe even impossible, to know exactly how much money is lost each year to digital advertising fraud.

A Machine-Learning DSP Built from the Ground Up

Three special elements that distinguish the new DSP

Building Precision with People-Based Marketing

Until recently, political advertising was as rudimentary as commercial advertising.