Frances Berwick TV / Video NBCU’s Lifestyle Group Debuts Synchronized Joking With Complementary Comedy Shows Just when you thought reality TV was totally out of ideas—like completely, entirely, woefully out of ideas—Oxygen and Esquire come along with a novel pitch: two shows with the same cast on two different networks, one aimed at men and one aimed at women. Brand Marketing Check Out Photos From The Royals Premiere, the Apple Watch Event and More From Silicon Alley to Silicon Valley, TV, magazine and tech elite were out this week mingling and moguling. Brand Marketing From Auctions to Art Basel: Photos of Creatives TV / Video Oxygen Rebranding and Bravo Boosts Scripted at Dual Upfront Presentation Bravo has not one but two scripted series green-lit and ready to go this coming season, and Oxygen is going through a full-blown rebrand starting by the end of the year, with only reality series Preachers of L.A. on the list of returning series promoted at the event. TV / Video NBCU’s Esquire Network Will Now Unseat Style Rather Than G4 After months of cleaning house at G4, the network has been granted a somewhat inadvertent reprieve, as NBCUniversal has decided that the low-rated women’s lifestyle outlet Style will now surrender its spot on the dial to Esquire Network. TV / Video Style Network Gets a ‘Media’ Makeover Those who complain that style is always changing might just have a point. NBCUniversal plans to announce this week that it will transform its Style network into Style Media—à la Bravo Media and Oxygen Media—with a full-blown rebrand to follow this summer. TV / Video Bravo’s Upfront Party Brings in the Swells When you arrived at last night's Bravo upfront, a nylon tent with plastic windows in it had been erected around the front of the venue—one of those former New York warehouse spaces way out on West 22nd Street near 10th Avenue.