Suddenly, Home Automation Is All the Rage Among Millennial Men on Facebook
Performance Marketing
Maybe the era of the Internet of Things is upon us. Chatter about home automation has recently increased by more than eight times year over year on Facebook, mostly driven by [...]
Why Halloween Ads on Facebook and Instagram Should Run Earlier Than You’d Think
Performance Marketing
If you're a seemingly normal person, you shake your head at the sight of Halloween decorations popping up the morning after Labor Day. C'mon, it's still technically summmer!
These Graphics Show Why Facebook Is a Prime Place to Target Foodies
Performance Marketing
Global cuisine and other foods from around the world have been trending upward on Facebook since spring. Food marketers may want to take note—
These Social Data Visualizations Show Olympics Wins and Badlands Beauty
Performance Marketing
August on Facebook was all about the Olympics, and the personal brands of Usain Bolt and Michael Phelps benefited greatly. The social network said the Summer Games in Rio generated [...]
What Were July’s Hottest Topics on Facebook?
Performance Marketing
Ever heard of labdanum? Monk fruit? White mulberry, perhaps? If not, it might be worth Googling some of July's buzziest Facebook topics. For the latest installment in an ongoing monthly [...]
231 Million People Talked About Pokemon Go on Facebook in July
Performance Marketing
When Pokemon Go became a viral sensation last month, people turned to Facebook and Instagram to talk about it.