Cards Against Humanity Spent $100k to Dig a Giant, Pointless Hole in Holiday Stunt as Bleak as 2016
Creativity
In one of the more nihilistic brand stunts ever performed, the card game Cards Against Humanity raised $100,573 on Black Friday and spent the money digging a huge, pointless hole [...]
Fan Funded: The Most Exciting Thing in Marketing Today
Performance Marketing
There's a type of marketing being done today that is changing the way companies are built, and not nearly enough people are talking about it.
Cards Against Humanity Got 30,000 People to Buy Actual Shit for $6 a Box on Black Friday
Creativity
Cards Against Humanity always does something fun on Black Friday. This year, it sold boxes of bullshit—actual bullshit—to 30,000 people, many of whom were surprised to receive a box of [...]
Extreme Oatmeal? Not Real, but the Gamers at Pax East Didn’t Know That
Creativity
Pwnmeal Extreme Gaming Oatmeal goes way beyond steel cut. This hot, lumpy cereal is EXTREME!!!
Q&A: How Cards Against Humanity Won the Holidays With a Whole Load of B.S.
Creativity
Cards Against Humanity's promotions are as bitingly sarcastic as the game itself—whether they're charging more for the game on Black Friday, experimenting with a "Pay what you want" model (which [...]
Can You Spot the BS Headlines in This Clickbait Quiz?
Creativity
With so many clickbait headlines flooding social media these days—promising to blow your mind, make you cry or change your life forever—have we reached a point where people will literally [...]