Ben & Jerry’s Has Brought Back Apple’s ‘1984’ as a Burrito Anthem for Stoners
Creativity
Parodies of Apple's "1984" continue to surface at the oddest of times—such as 4/20, America's unofficial day of marijuana appreciation. Ben & Jerry's has created the spot below to celebrate [...]
Why Did This Pulitzer Prize-Winning Journalist Ditch His NBC Gig for a Pot Pub?
Performance Marketing
Not so long ago, the idea of a marijuana news site would have probably conjured up images of smoking paraphernalia and stoner jokes. But as marijuana legalization has become an [...]
Full-Page Marijuana Ad to Appear in New York Times
Brand Marketing
It looks like "The Gray Lady" will get a little greener tomorrow.
Here Are 12 Heady Ways You Can Ingest Your Ganja
Brand Marketing
Remember when buying pot meant scoring a dime bag in Washington Square Park? Well, good news: There are now 23 states where it’s legal to go weed shopping—like, in a [...]
Meet Legal Weed’s First Billionaire
Brand Marketing
If Americans get their cash from an ATM and their Snickers bars from a vending machine, then why not automated cannabis distribution as well? In 2010, California entrepreneur Vincent Mehdizadeh [...]
Who Will Become the Starbucks of Pot?
Brand Marketing
During a typical Fourth of July weekend, 1500 Esperanza St., a whitewashed deco warehouse in the Boyle Heights district of East Los Angeles, is deserted.