Connected TV is this year’s hottest topic. But there are a lot of myths out there about what it actually is, how it is bought and deployed and what it can do for advertisers.
Do you know how much of your knowledge is grounded in reality? For example, can you identify the different types of CTV inventory? Or did you know that most DSPs only transact against a portion of CTV?
Being able to answer these questions isn’t just a fun party trick. It’s critical knowledge to have as the entertainment ecosystem shifts to become even more CTV-centric.
So, what are you waiting for? Take the quiz to test your CTV knowledge now!
