What $1 Billion in Transactions Can Teach You About CTV Success
The tips and strategies you need to drive revenue and conversions
Connected TV has become and incredibly valuable performance marketing channel for a wide range of advertisers. The keys? Prioritizing conversions, revenue and getting the right people to your site. But what other best practices can you apply to your own campaign?
MNTN’s new report, “5 Must-Know Lessons From $1B+ in Connected TV Transactions,” provides actionable insights based on a detailed analysis of successful client activations. From spinning up a campaign with little lead-time to adjusting for a short or long purchasing cycle to nailing big event promotions, the report can help you overcome challenges and meet your goals on CTV.
The report includes:
- Tools of the trade. CTV is a relatively new space for many, so the report goes in-depth on the terminology and tech you need to know before getting started.
- How to A/B test your creative. With CTV, testing and learning to make sure you are putting out the most effective creative is now possible and the report details how to do just that.
- CTV is made for big events like Black Friday. Learn how to cover the entire funnel with prospecting and retargeting to drive huge ROI.
You don’t need to learn from your own mistakes; take advantage of others’ experiences. Download the report today for the lessons and go-forward plans you need to succeed on CTV.
