Which Pet Food Brands Are the Cat’s Meow on Facebook, Twitter?

Pets may not tweet or post on Facebook, but their owners do, and social media analytics company Unmetric analyzed six top pet food brands on both of those social networks.

Pets may not tweet or post on Facebook, but their owners do, and social media analytics company Unmetric analyzed six top pet food brands on both of those social networks.

Unmetric examined data on Facebook and Twitter from Jan. 1 through April 11 for Eukanuba (part of Mars Pet Care), Pedigree (Mars), Purina (Nestlé Purina PetCare), Hill’s Pet Nutrition, Kibbles ‘n Bits (Big Heart) and Blue Buffalo, and its findings included:

Facebook

  • Hill’s, maker of Science Diet, had both the most likes and the highest percentage of like growth during the period measured by Unmetric—1.37
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