Facebook Preferred Marketing Developer Unified Debuts Fall 2012 Social Operating Platform
Facebook Preferred Marketing Developer Unified launched the fall 2012 edition of its Social Operating PlatformMonday, with its adMonitor application highlighting the list of new features.
Facebook Preferred Marketing Developer Unified launched the fall 2012 edition of its Social Operating Platform Monday, with its adMonitor application highlighting the list of new features.
Unified said adMonitor “provides a central system of record with real-time transparency into media buying, tactics, and performance of any Facebook Preferred Marketing Developer, including creative, targeting, copy, and media costs, and Co-Founder and Chief Product Officer Jason Beckerman added in an interview with AllFacebook:
adMonitor is a system of record that allows any Facebook PMD that runs ads or insights into our system and lets clients test which are the most effective.
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