95% Of Online Conversations About TV Take Place On Twitter [STATS]

The official Twitter Advertising profile (@TwitterAds) has been sharing some choice data about everybody’s favourite micro-blogging social network and its impact on television, inasmuch as how Twitter has established itself as the conversation medium of choice for fans looking to chat about their favourite shows online.

The numbers are in, and they’re overwhelming: 95 percent of online public conversations about TV take place on Twitter, and 60 percent of UK Twitter users are active on Twitter whilst watching TV.

Moreover, 40 percent of all Twitter traffic around peak time is about TV.

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