Twitter Introduces Lead Generation Cards To Enable In-Stream User Signups

In the past few months, Twitter has introduced a range of new Twitter cards to enhance its in-stream experience.

As images have taken center stage on social networks, Twitter has rolled out app cards, product cards and gallery cards to its users.

This week, Twitter took things one step further with the introduction of Lead Generation Cards.

The new functionality, which Shea noted was in its testing phase earlier this year, gives businesses a way to register users and their emails for promotions or memberships directly within a tweet.

So

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