TripAdvisor Launches Social Q&A Service Powered By Facebook

Leveraging Facebook’s current API features, TripAdvisor has released a new service which enables Facebook users to ask their friends questions about specific cities. The product, which resembles other Facebook-owned widgets, is a simple location-focused Q&A service. While Facebook is working on their own questions product, this service operates within the context of the TripAdvisor site, which currently has over 45 million monthly users.

When I first received the release for this I was somewhat surprised by the similarities in design of this product in comparison to some of Facebook’s own social plugins, more specifically, the live

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in