Track Holiday Sentiment On Twitter With Hootsuite

Have most people on Twitter been naughty or nice? You’ll have to ask Santa for that information.

But Hootsuite’s Holiday Command Center can offer insight into how many people are tweeting about the holidays, and their sentiment about the holidays and their shopping experiences.

We’ll accept that as a close second.

HootSuite’s Social Media Holiday Tracker shares what shoppers are saying about the year’s most popular gifts and compares:

  • Twitter mentions of the most popular devices, toys and gaming consoles
  • Twitter mentions of major retailers
  • Amount of people talking about major airlines on Facebook

And it tells you how many of them are sharing those sweet tear-soaked tweets of self-loathing:

It will be interesting to see where that shame meter lands on Christmas day after folks realize how greedy they are.

Hootsuite

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