Social Pro Daily

Game of Tweets: Season Premiere of ‘Game of Thrones’ Heats Up Twitter

Westeros took over Twitter Sunday, as the premiere episode of season five of Game of Thrones on HBO resulted in more than 898,000 mentions, or some 36,906 tweets per hour, according to social intelligence company Sysomos.

DavidCohen
By David Cohen

SysomosGoTOverallMentionsWesteros took over Twitter Sunday, as the premiere episode of season five of Game of Thrones on HBO resulted in more than 898,000 mentions, or some 36,906 tweets per hour, according to social intelligence company Sysomos.

Sysomos wrote in a blog post that the bulk of the tweets came just before or during the broadcast, as fans expressed their anticipation, adding that while the majority of Game of Thrones chatter on Twitter originated from the U.S., other countries were represented, including the U.K.,

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DavidCohen

David Cohen

David Cohen is editor of Adweek's Social Pro Daily.

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