Study: Instagram is the fastest growing social network among marketers worldwide
A new report from Simply Measured has found that 71 percent of the world’s largest brands have adopted Instagram, which now rivals the brand adoption of Google+ and Pinterest, making it the fastest growing social network worldwide. The report included brand hashtag monitoring, multi-account monitoring, competitive monitoring and a complete social media snapshot.
Nate Smitha, a marketing analyst with Simply Measured, discussed the findings with Inside Facebook:
This was a comprehensive view of activity that tracked brands across all social channels and put in context with their other social media activity.
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