What Every Social Media Marketer Should Know About ReTargeter

ReTargeter is a web-based platform that combines online advertising retargeting software and social media marketing. When prospective users or clients visit a brand’s site and leave without converting, ReTargeter follows them and serves them ads encourage them to return to the brand's site and convert. After the jump — what you need to know about ReTargeter

ReTargeter is a web-based platform that combines online advertising retargeting software and social media marketing.

When prospective users or clients visit a brand’s site and leave without converting, ReTargeter follows them and serves them ads encourage them to return to the brand’s site and convert.

Ways the product benefits social media campaigns

ReTargeter Social, the platform’s social media implementation, connects email marketing and social media accounts from a single navigation dashboard. Its algorithm is designed to help brands identify, reach and retarget relevant social influencers.

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