SocialCode Drills Down To Facebook Page Post Level With Message Optics

Social marketing solutions provider SocialCode announced the release Tuesday of Message Optics, an extension of its proprietary analytics platform that helps page administrators monitor their brands’ Facebook pages down to the level of the performances of individual posts.

Social marketing solutions provider SocialCode announced the release Tuesday of Message Optics, an extension of its proprietary analytics platform that helps page administrators monitor their brands’ Facebook pages down to the level of the performances of individual posts.

SocialCode said Message Optics reports on the organic and viral performance of individual Facebook page posts, helping page admins make decisions about posting strategy and paid media by providing scores, benchmarks, and reports on all page post activity.

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