How Social is Changing Journalistic Storytelling

Editors from Mashable and The Wall Street Journal talk digital strategy and what their publications are doing to stay relevant in the mobile age.

Last week, we talked to Jim Roberts, executive editor and chief content officer at Mashable and Liz Heron, emerging media editor at The Wall Street Journal. The two took part in a panel hosted by The Wall Street Journal at Social Media Week in New York. Here, they tell us more about how social media is changing journalism.

“Mobile and social have become the same audience. We’ve trained all of our reporters around the world to be thinking more digitally,” said Heron at the panel.

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