What Works on Facebook for the Interbrand 100 Top Global Brands?
The Interbrand 100 top global brands average 10 Facebook posts per week, with photos accounting for the most successful posts in terms of engagement and restaurants representing the top-performing vertical, according to third-quarter-2014 data released Tuesday by Facebook Preferred Marketing Developer and social analytics platform Simply Measured.
The Interbrand 100 top global brands average 10 Facebook posts per week, with photos accounting for the most successful posts in terms of engagement and restaurants representing the top-performing vertical, according to third-quarter-2014 data released Tuesday by Facebook Preferred Marketing Developer and social analytics platform Simply Measured.
Simply Measured summarized its key findings in a release:
Brands post regularly on Facebook: The Interbrand 100 top global companies average 10 posts per week, and 65 percent of the top brands post an average of five times per week or more.
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