ShopIgniter Measures 'Commerce Influence' On Facebook

ShopIgniter says its newest Facebook commerce platform includes influence measurement.

What do you get when you cross a tool that measures Facebook influence with a social commerce platform?

ShopIgniter bills itself as the first resource of its kind that measures commerce influence across social media channels.

The application enables retailers and brands to quantify their most influential customers, products and promotions.

ShopIgniter’s commerce influence scoring system enables retailers or brands to score customers in the context of their specific industry, which differs from the more generalized measurements of Klout.

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