Top 10 Media Publishers, June 2016: The Huffington Post’s Engagement Soars
In June, U.S. media publishers generated more than 1.45 billion total social actions (likes, comments, shares, retweets, dislikes), a 2 percent decline compared with the previous month.
In June, U.S. media publishers generated more than 1.45 billion total social actions (likes, comments, shares, retweets, dislikes), a 2 percent decline compared with the previous month.
Publishers’ engagement by platform was led by Instagram at 48 percent, followed by Facebook (47 percent), Twitter (4 percent) and YouTube (1 percent).
The media publishing industry represented 22 percent of all actions taken on content published by U.S. brands in June.
The slight decline in month-over-month engagement can be attributed to publishers generating 2 percent fewer Facebook actions and 1.5
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