Scratchy on iOS Rewards Users Via Branded Scratch-Cards

Scratchy gives users a chance to win prizes from major brands by playing virtual scratch-off cards.

New York-based startup Scratch App Inc. has announced the release of its Scratchy app on iOS devices. The app is a ‘game of chance,’ allowing users to scratch virtual scratch cards for a chance to win prizes from real-world brands.

Upon downloading Scratchy, users are asked to follow ten major brands from a list including the likes of Apple, Amazon, Chipotle, Macy’s, Uber, Banana Republic and more. After that, users begin playing scratch cards, which ask them to reveal three of the six squares on each card in the hopes of finding matching brand names underneath.

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