Rio 2016, Week One: Michael Phelps Wins Facebook Gold

Facebook users have spent the first week of the 2016 Summer Olympic Games focused on the pool (and hoping it doesn’t turn green).

Facebook users have spent the first week of the 2016 Summer Olympic Games focused on the pool (and hoping it doesn’t turn green).

Michael Phelps was the most-talked-about Olympic athlete on the social network during the first week of competition, while swimming was the most discussed event, and Canada was the top country discussing Rio 2016 in terms of percentage of monthly active users.

Week one’s most-talked-about athletes on Facebook were:

  1. Phelps
  2. Mónica Puig
  3. Simone Biles
  4. Gabby Douglas
  5. Ryan Lochte

The most-talked-about events were:

  1. Swimming
  2. Gymnastics
  3. Rugby

And the countries with the highest percentage of MAUs discussing the Games were:

  1. Canada
  2. Brazil
  3. U.S.
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