Random House Facebook App BookScout Adds Seasonal Recommendations, Mobile App

BookScout, the book-centric Facebook application from publisher Random House, announced the addition of seasonal book recommendations, as well as the launch of a mobile app.

BookScout, the book-centric Facebook application from publisher Random House, announced the addition of seasonal book recommendations, as well as the launch of a mobile app.

“Summer Reads” kicks off the app’s seasonal recommendations slate, with featured titles including And the Mountains Echoed by Khaled Hosseini; Ocean at the End of the Lane by Neil Gaiman; and Paperboy by Vince Vawter. Books from Random House and outside publishers will be included.

And Random House said the mobile app follows its recent optimization for tablets, as well as enhancement to BookScout’s social sharing features.

The publisher added that since the January launch of BookScout, more than 1.3

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