Q3 2013 Internet Advertising Revenues Climb To Landmark High Of Nearly $10.7 Billion
Internet advertising revenues in the U.S. hit a record-breaking high of $10.69 billion for the third quarter of 2013, according to the latest figures released today by the Interactive Advertising Bureau (IAB) and PwC US.
According to a new report published Monday by the IAB, internet advertising revenues in the U.S. hit a record-breaking high of $10.69 billion for the third quarter of 2013, marking 15% year-over-year growth and representing a 4.2 percent rise from the $10.26 billion in revenues for the second quarter of 2013.
“These figures reflect marketers’ trust in interactive to deliver,” said Randall Rothenberg, President and CEO, IAB. “It is indicative of the digital age in which we live, and within which advertisers need to effectively reach targeted audiences wherever they are consuming information or entertainment — often on several screens at once.”
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