Facebook Launches Test Of Promoted Posts For U.S. Users With Fewer Than 5K Friends/Subscribers

What can $7 buy these days? If you’re a Facebook user in the U.S. with fewer than 5,000 friends and subscribers, $7 can buy you a promoted post, as the social network officially announced the launch of a test of the feature.

What can $7 buy these days? If you’re a Facebook user in the U.S. with fewer than 5,000 friends and subscribers, $7 can buy you a promoted post, as the social network officially announced the launch of a test of the feature.

Facebook introduced the feature in New Zealand in May, originally calling it highlighting, and after adding it in more than 20 other countries, it is finally available in the U.S.

Promoted posts allow users to improve the news feed rankings of their posts, ensuring that more of their friends and subscribers see the post.

The social network did not specify the cost of promoted posts in its announcement, but a spokesperson told The Verge they will start off at around $7.

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